Business Details
We founded GWL Advertising in 1993, building decades of hands-on experience in full-service marketing and advertising for clients across diverse industries. Our agency operates as a certified Woman-Owned Small Business and Arkansas Economic Development Commission Minority and Women Owned Business Enterprise (MWBE), reflecting our commitment to inclusive, ethical business practices. Co-owners Christy Vandergriff and Julie Barnett lead every project with their combined unique vision and forward-thinking perspective, ensuring tailored solutions for each clients unique goals. We serve clients spanning eight states and countless sectors, with specialized expertise in the automotive and education industries that drive meaningful, measurable results. Our full-service capabilities include end-to-end product branding, from conceptualization to packaging design, to take brands from ground zero to successful market launch. We operate fully in-house video production services through our sister company See Spot Run Productions, staffed by a top-tier production team that delivers consistent, high-quality content for returning and new clients alike.
Our digital ad campaign strategies prioritize actionable results over empty impressions, crafting stories that capture audience attention and drive real business outcomes for our partners. We design and develop custom websites with a core focus on UX/UI best practices, building scalable, on-brand digital experiences that remain relevant as client needs evolve. We also leverage traditional media, including television, to build widespread audience awareness as a core component of holistic, effective marketing strategies. Every project we take on is guided by our unwavering commitment to client satisfaction, with transparent communication and rigorous professional standards from kickoff to final delivery. We pride ourselves on delivering the crazy, good results that have kept clients returning to our agency year after year for decades.
Our digital ad campaign strategies prioritize actionable results over empty impressions, crafting stories that capture audience attention and drive real business outcomes for our partners. We design and develop custom websites with a core focus on UX/UI best practices, building scalable, on-brand digital experiences that remain relevant as client needs evolve. We also leverage traditional media, including television, to build widespread audience awareness as a core component of holistic, effective marketing strategies. Every project we take on is guided by our unwavering commitment to client satisfaction, with transparent communication and rigorous professional standards from kickoff to final delivery. We pride ourselves on delivering the crazy, good results that have kept clients returning to our agency year after year for decades.
Highlights and features
- We have over 30 years of marketing industry experience.
- We are an Arkansas-certified woman-owned MWBE agency.
- We produce all video content in-house via our sister company.
- We prioritize actionable campaign results over empty impressions.
- We build scalable, UX-optimized websites for long-term client success.
Services
Product Branding
We offer end-to-end product branding services for brands at every stage, from ground zero concept to full market launch. Our team handles every step of the process, including conceptualization, packaging design, and pre-launch strategy development. We help clients build recognizable, memorable brand identities that drive customer engagement and market success.
Video Production
We provide full-service in-house video production for all client content needs, supported by our sister company See Spot Run Productions top-tier production team. We handle every step of video creation, from filming to editing, to ensure consistent, high-quality final products. Our clients return year after year for our reliable, creative video content that resonates with their target audiences.
Digital Ad Campaigns
We build custom digital ad campaigns focused on driving measurable results, rather than chasing empty impression metrics. Our campaigns are crafted to capture audience attention, tell compelling brand stories, and drive tangible business outcomes for our clients. We ensure every digital ad asset works as hard as our clients do to meet their unique marketing goals.
Website Design and Development
We design and develop custom, on-brand websites with a core focus on UX/UI best practices to maximize user engagement and ease of use. Our websites are built to be scalable, so they can adapt and grow as our clients business needs evolve over time. We support both new website builds and redesigns of existing sites to improve performance and relevance.
Traditional Media
We incorporate traditional media, including television advertising, into holistic marketing strategies to build widespread audience awareness for our clients. Television remains one of the most efficient channels for reaching large, diverse audiences in todays fragmented media landscape. Our team develops targeted traditional media plans that complement digital efforts to maximize overall campaign impact.