Business Details
20 Years
experience
Experiential Marketing & Sponsorship Experts in Northern California
At Resonate Agency, we specialize in creating meaningful connections between rights holders, brands, businesses, and consumers through innovative experiential marketing strategies. Since 2006, we have served as Northern California's premier agency for event sponsorship development, strategic marketing alliances, and immersive brand experiences. Our team combines deep industry expertise with a personalized approach to deliver tailored solutions that align with each client's unique goals.We pride ourselves on fostering long-term relationships through exceptional service, creative execution, and measurable results. Our work spans diverse sectors including food and wine festivals, holiday attractions, and corporate sponsorships, with a proven track record of elevating brands and creating impactful audience engagements. With a focus on strategic partnerships and dynamic marketing programs, we help clients achieve both immediate and sustained success in competitive markets.
Services
Experiential Marketing
Event Sponsorship
Strategic Partnerships
Brand Activation
Marketing Alliances
Sponsorship Strategy
Event Creation
Client Relationship Management
Details
- Year established: 2006
Highlights and features
- We have over 18 years of experience in experiential marketing and sponsorship development
- Our team offers personalized service with a proven track record of successful partnerships
- We specialize in creating tailored marketing strategies for rights holders, brands, and businesses
- Our work has generated over $1.2MM annually in sponsorship revenue for clients
- We combine creative execution with measurable results for comprehensive marketing solutions
What people say
Fantastic experience from start to finish
Exceeded expectations and gained confidence
Personalized approach with thorough support
Successful partnerships year after year
Creative and professional execution
Services
Experiential Marketing
We create immersive brand experiences that connect audiences with clients through live events and interactive campaigns. Our approach combines strategic planning with creative execution to deliver measurable business outcomes. Clients benefit from our industry expertise and personalized service in developing impactful marketing programs.
Event Sponsorship
Our sponsorship solutions help brands maximize visibility through strategic partnerships and event activations. We develop tailored sponsorship opportunities that align with business objectives while delivering significant ROI for rights holders and sponsors.
Strategic Partnerships
We build valuable marketing alliances that create mutually beneficial relationships between brands and rights holders. Our strategic approach ensures partnerships align with brand values while delivering authentic audience engagement opportunities.
Brand Activation
Our brand activation programs create meaningful consumer interactions through live experiences and event-based marketing. We design campaigns that foster emotional connections between brands and their target audiences for lasting impact.
Marketing Strategy
We develop comprehensive marketing strategies tailored to business goals, combining traditional and innovative approaches. Our data-driven planning process ensures effective resource allocation and measurable results for clients across industries.
People
Kristi Yim
Founding Partner
Industry veteran with extensive experience in experiential marketing and sponsorship development. Specializes in creating strategic partnerships and delivering successful event programs for clients across Northern California.
Mary Rickles
Partner
Marketing expert with deep knowledge of event sponsorship and brand activation strategies. Collaborates with clients to develop customized marketing solutions that achieve business objectives through experiential marketing programs.
Questions
What types of clients do you work with?
We work with rights holders, brands, and businesses across Northern California, including event organizers, hospitality venues, and corporate sponsors seeking strategic marketing partnerships.
How do you develop sponsorship opportunities?
We identify strategic partnerships that align with brand values and audience demographics, creating customized activation plans that deliver measurable ROI through event-based marketing initiatives.
What areas do you serve?
Our primary service area is Northern California, including the San Francisco Bay Area, with experience managing programs across California and select national partnerships.
How do you measure campaign success?
We track key performance indicators including sponsorship revenue generated, audience engagement metrics, media impressions, and client satisfaction through post-event evaluations.
What industries do you specialize in?
We specialize in food and wine events, holiday attractions, hospitality marketing, and corporate sponsorships, with extensive experience in both public and private sector partnerships.
