Business Details
31 Years
experience
Industrial Sales & Marketing Solutions in the Midwest
Founded in 1995, Great Lakes Sales & Marketing has dedicated 27 years to delivering tailored sales solutions for industrial products across the Midwest. Our team specializes in bridging the gap between manufacturers and end users through deep expertise in compliance standards like ANSI, EPA, and OSHA. With a regional focus on 13 Midwestern states, we extend our clients' reach while maintaining cost efficiency. Our approach combines personalized service with aggressive lead follow-up, ensuring alignment with clients' corporate cultures. We prioritize product knowledge, market-specific insights, and professional relationships to drive sales performance. Our representatives undergo rigorous training to provide technical support, compliance guidance, and on-site evaluations.By attending industry trade shows and offering customized promotional materials, we enhance our clients' market presence. Our commitment to quality service is reflected in our partnerships with top manufacturers and distributors. We conduct site surveys, compliance audits, and educational sessions to address client-specific challenges. Our regional expertise and limited product line representation allow us to focus on high-impact solutions. With a proven track record in industrial sales, we remain dedicated to evolving with market demands while upholding our core values of trust and collaboration.
Services
Outsourced Sales
Product Training
Compliance Audits
Site Surveys
Trade Show Support
Regulatory Guidance
Lead Generation
Promotional Materials
Technical Support
Market Analysis
Details
- Year established: 1995
Highlights and features
- 27 years of expertise in industrial sales representation
- Specialized knowledge of ANSI, EPA, and OSHA compliance
- Regional focus across 13 Midwestern states
- Qualified sales associates with technical product expertise
- Aggressive lead follow-up and market-specific strategies
Services
Outsourced Sales
We provide outsourced sales solutions for industrial manufacturers seeking Midwest market penetration. Our team integrates with clients' operations to maintain brand consistency while expanding reach. With 27 years of regional expertise, we combine product knowledge with compliance understanding to drive sales growth through targeted lead generation and relationship-building strategies.
Compliance Audits
Our compliance audits ensure industrial clients meet ANSI, EPA, and OSHA standards. We conduct on-site evaluations to identify gaps and provide actionable recommendations. Our team's technical expertise helps businesses maintain regulatory compliance while optimizing safety protocols and operational efficiency through tailored solutions.
Product Training
We deliver comprehensive product training programs for manufacturers and end users. Our sessions cover technical specifications, proper usage, and compliance requirements. Through hands-on demonstrations and educational materials, we ensure clients maximize product effectiveness while maintaining safety standards across various industrial applications.
Site Surveys
Our site survey services evaluate workplace environments for safety and compliance. We conduct detailed inspections of equipment, work practices, and regulatory adherence. Clients receive customized reports with recommendations for improving operational efficiency and meeting industry-specific safety requirements across manufacturing and construction sectors.
Trade Show Support
We provide full-service trade show support including booth staffing, lead generation, and product demonstrations. Our team leverages industry event opportunities to connect clients with potential partners while maintaining brand consistency. This strategic approach helps manufacturers increase visibility and generate qualified leads in targeted markets.
People
Kelly Ford
Managing Partner
With CPMR and QSSP certifications, Kelly Ford leads Illinois and Wisconsin operations. He brings extensive industry knowledge to client partnerships, focusing on strategic growth and compliance solutions for industrial clients.
Mike Stephens
Managing Partner
As CPMR and QSSP-certified Managing Partner, Mike Stephens oversees Illinois and Iowa operations. His expertise in industrial sales and compliance drives client success through tailored market strategies and relationship-building.
Jim Pritz
Territory Manager
QSSP-certified Territory Manager Jim Pritz serves Indiana and Michigan clients. He specializes in connecting industrial manufacturers with end users through targeted sales strategies and technical product knowledge.
Tony Ranallo
Territory Manager
Tony Ranallo manages Illinois and Iowa territories with QSSP certification. His approach combines product expertise with market insights to deliver customized sales solutions for industrial clients in key sectors.
Raquel Nelsen
Administrative Support
Raquel Nelsen provides essential administrative support, ensuring smooth operations across all territories. Her coordination helps maintain the company's commitment to timely communication and client-focused service delivery.
Questions
What industries do you specialize in?
We serve industrial manufacturing, construction, utilities, transportation, food processing, healthcare, and government sectors with specialized sales solutions.
Which states do you cover?
Our Midwest focus includes Illinois, Indiana, Iowa, Kansas, Kentucky, Michigan, Minnesota, Missouri, Nebraska, North Dakota, Ohio, South Dakota, and Wisconsin.
How do you support compliance requirements?
We help clients meet ANSI, EPA, OSHA, and DOT standards through compliance audits, site surveys, and technical guidance tailored to their specific industry needs.
What sets your sales approach apart?
Our approach combines 27 years of regional expertise with product-specific training and aggressive lead follow-up to deliver measurable sales performance improvements for manufacturers.
