Business Details
38 Years
experience
Internal Marketing & Employee Engagement Experts
Quality Service Marketing (QSM) specializes in internal marketing and communication strategies that strengthen brand loyalty through employee engagement. Founded in 1988, QSM combines marketing and human resources expertise to help organizations improve customer satisfaction and operational efficiency. The company utilizes innovative tools like LEGO SERIOUS PLAY to facilitate team development and strategic planning. QSM's approach emphasizes the connection between employee morale and customer experience, offering workshops, training, and custom facilitation for diverse sectors including nonprofits, healthcare, and government.With decades of experience, QSM's president, Sybil F. Stershic, has established a reputation for delivering actionable insights that align organizational goals with stakeholder needs. The company's methodology focuses on practical internal marketing frameworks, fostering cultures where employees feel valued and empowered to deliver exceptional service. QSM's work has been recognized for its impact on employee engagement, with clients praising its ability to transform organizational dynamics through structured facilitation and strategic clarity.
Services
Internal Marketing Workshops
LEGO SERIOUS PLAY Facilitation
Employee Engagement Training
Strategic Planning Sessions
Nonprofit Marketing Consulting
Details
- Year established: 1988
Highlights and features
- We have over 35 years of experience in internal marketing and organizational development.
- Our team uses proven LEGO SERIOUS PLAY methodologies for strategic planning and team building.
- We specialize in bridging marketing and human resources for holistic organizational improvement.
- Our founder, Sybil Stershic, is a published author and recognized expert in employee engagement.
- We provide customized solutions for both for-profit and nonprofit sectors.
Associations and certifications
- LEGO SERIOUS PLAY Certified Facilitator
- American Marketing Association
What people say
"Best workshop in 21 years"
"Reorganized and re-energized"
"Creative and productive sessions"
Services
Internal Marketing Workshops
Our internal marketing workshops help organizations align employee and customer engagement strategies. Through interactive sessions, we teach practical tools to strengthen brand loyalty from within. Participants learn to apply marketing principles to internal communication, fostering cultures where employees feel valued and motivated to deliver exceptional service.
LEGO SERIOUS PLAY Facilitation
LEGO SERIOUS PLAY workshops use hands-on activities to enhance team collaboration and problem-solving. This method encourages creative thinking and helps groups visualize complex challenges. Organizations benefit from improved communication, innovative solutions, and stronger alignment around strategic goals through this engaging, tactile approach to facilitation.
Marketing Training Programs
Our marketing training sessions educate teams on fundamental and advanced marketing concepts. Topics include customer experience improvement, nonprofit marketing fundamentals, and internal marketing strategies. These programs ensure all staff members understand their role in brand delivery, creating cohesive and effective marketing efforts across organizations.
Custom Facilitation Services
Custom facilitation addresses specific organizational needs through tailored workshops and retreats. We design sessions for strategic planning, board development, and team-building that drive meaningful progress. Our approach combines preparation with adaptive facilitation to ensure productive discussions and actionable outcomes for diverse groups.
Nonprofit Marketing Consulting
We provide specialized marketing guidance for nonprofit organizations seeking to enhance donor relations and community impact. Services include branding strategies, volunteer engagement programs, and mission-driven communication plans. Our expertise helps nonprofits build sustainable models that align their values with effective marketing practices.
People
Sybil F. Stershic
President
Sybil F. Stershic is the founder of Quality Service Marketing, combining marketing and HR expertise to improve organizational effectiveness. With over 35 years of experience, she has authored books on employee engagement and nonprofit marketing. Sybil is a certified LEGO SERIOUS PLAY facilitator and active in professional associations like the American Marketing Association.
Questions
What is internal marketing?
Internal marketing aligns employee engagement with brand strategy, ensuring staff understand and deliver organizational values to customers effectively.
How does LEGO SERIOUS PLAY benefit organizations?
LEGO SERIOUS PLAY uses tactile activities to enhance team collaboration, strategic thinking, and problem-solving through creative, hands-on learning experiences.
What industries do you work with?
We serve diverse sectors including nonprofits, healthcare, government, education, and for-profit businesses seeking employee engagement solutions.
Can you help with strategic planning?
Yes, we design custom facilitation sessions for mission-based strategic planning, retreats, and organizational development tailored to your needs.
How do you improve customer experience?
By training employees to understand marketing principles and align their work with customer needs, creating consistent, value-driven service delivery.
