Business Details
20 Years
experience
Your Trusted Partner for Data-Driven Digital Marketing Solutions
TriMark Digital, founded in 2006, is a data-driven performance marketing agency specializing in integrated digital strategies. With a 99% client retention rate and 16 core teams, we combine performance marketing with creative innovation to deliver measurable results. Our expertise spans paid media, SEO, email marketing, and proprietary data analytics through Waves Analytics. We serve industries ranging from home services to healthcare, prioritizing hard work over hype and revenue-driven strategies.Our 20-year legacy includes partnerships with Fortune 500 companies and local businesses, driven by a team where 15% have served over a decade. We focus on full-funnel strategies that transform marketing from targeting to measurement, ensuring scalable growth for clients.
Services
Performance Marketing
Paid Social Ads
Search Engine Optimization
Email Automation
Social Media Strategy
Content Marketing
Web Development
Video Production
Data Analytics
Conversion Rate Optimization
Details
- Year established: 2006
Highlights and features
- We offer 20+ years of experience pioneering data-driven performance marketing strategies.
- Our full-funnel approach integrates paid, organic, and creative tactics for maximum ROI.
- In-house creative teams produce thumb-stopping content proven to convert.
- 99% client retention rate demonstrates sustained campaign effectiveness.
- Proprietary Waves Analytics platform transforms marketing measurement and optimization.
What people say
Drives results
Trusted partner
Increased sales 400x
Proactive ideas
Industry leader
Services
Paid Social Ads
Our paid social campaigns leverage platform-native creative and data-backed targeting to drive conversions. We specialize in Meta, LinkedIn, and TikTok advertising with full-funnel strategies that include audience segmentation, creative optimization, and post-click experience alignment. With advanced targeting using first-party data and proprietary analytics, we maximize ROI through thumb-stopping content and strategic placement across feeds, stories, and reels.
Search Engine Optimization
We deliver lasting organic growth through technical SEO audits, on-page optimization, and user experience improvements. Our approach combines keyword research, competitive analysis, and content strategy to boost search visibility. We specialize in local SEO, enterprise optimization, and e-commerce solutions that increase organic traffic and conversions while aligning with evolving algorithm requirements including AI-generated search overviews.
Email Automation
Our email and SMS strategies integrate advanced segmentation with behavioral insights to nurture leads effectively. We create automated drip campaigns, optimize deliverability, and ensure compliance across platforms. By connecting CRM data with personalized messaging, we drive engagement and conversions through timely communications that guide prospects through the sales funnel with measurable ROI tracking.
Web Development
We build high-performance websites focused on conversions and user experience. Our mobile-first designs incorporate responsive development, ADA compliance, and speed optimization. Specializing in WordPress and e-commerce platforms, we create sites that align with marketing goals while ensuring security, scalability, and seamless integration with paid campaigns and analytics systems to maximize digital marketing effectiveness.
Data Analytics
Our proprietary Waves Analytics platform provides actionable insights for data-driven decisions. We specialize in audience clustering, campaign measurement, and performance tracking across channels. Our approach transforms raw data into strategic recommendations for optimizing paid media, content effectiveness, and customer journeys while maintaining compliance with privacy regulations and industry standards.
People
Randy Goins
CEO and Founder
Founded TriMark Digital in 2006, Randy leads with a focus on performance-driven marketing innovation. With two decades of industry experience, he has grown the agency from a single client to serving Fortune 500 companies while maintaining its original work ethic and client-first approach.
Daniel Hurst
Partner, SVP of Marketing Operations
Daniel oversees marketing operations with expertise in scaling performance strategies. He specializes in integrating data analytics with campaign execution to optimize client ROI, bringing extensive experience in managing complex digital marketing ecosystems and cross-functional teams.
Kelly Ebert
Partner, SVP of Content and Creative
Kelly leads creative strategy with a focus on blending artistic vision with performance metrics. She directs teams in developing engaging content across channels while ensuring all creative assets align with measurable business objectives and conversion goals.
Cameron Gayle
SVP of Paid Media
Cameron specializes in paid media strategy with deep expertise across programmatic platforms. He focuses on maximizing ad spend efficiency through advanced targeting techniques and creative optimization while maintaining a strong emphasis on ROI measurement and campaign scalability.
Eric Miller
VP of Web Development
Eric leads web development initiatives focusing on creating conversion-optimized digital experiences. He specializes in technical SEO implementation, e-commerce solutions, and ensuring websites align with broader marketing strategies while maintaining cutting-edge development standards.
Questions
What industries does TriMark Digital specialize in?
We specialize in home services, golf, fiber, B2B, healthcare, construction, franchise, and manufacturing sectors with tailored performance marketing strategies.
How does TriMark measure campaign success?
We use proprietary Waves Analytics for ROI tracking, ROAS measurement, funnel-stage reporting, and platform-specific KPIs aligned with client business goals.
Do you offer full-service digital marketing?
Yes, we provide integrated services including paid media, SEO, email marketing, web development, and creative strategy under one roof.
What makes TriMark different from other agencies?
Our unique combination of data-driven performance focus, in-house creative teams, and proprietary analytics platform delivers measurable ROI consistently.
How experienced is your team?
15% of our team has 10+ years tenure, with expertise across 16 industries and experience with 16 publicly traded companies.
Can you handle national marketing campaigns?
Yes, we've executed campaigns in all 50 states with scalable strategies for both local businesses and billion-dollar brands.
Videos
