Business Details
Your Trusted Online Marketing Partner in Fresno, CA
Founded by Michele Peterson, Exactly Write Online Marketing specializes in delivering high-impact copywriting, strategic consulting, and personalized coaching to help entrepreneurs and businesses thrive in the digital landscape. With over 15 years of experience in marketing and writing, our team combines expertise in direct response copywriting, content marketing, and customer retention strategies to drive measurable results. We hold certifications from industry leaders like Digital Marketer, AWAI, and Dan Kennedy, ensuring our clients receive cutting-edge solutions tailored to their unique needs.Our approach emphasizes collaboration, transparency, and a commitment to helping clients attract ideal customers while achieving sustainable growth. By focusing on user experience, SEO optimization, and data-driven strategies, we empower businesses to convert leads into loyal customers and increase revenue through proven methods.
Services
Copywriting
Consulting
Coaching
Social Media Management
Email Marketing
Highlights and features
- 15+ years of experience in marketing and business management
- Certified experts in direct response copywriting and content marketing
- Personalized approach tailored to each client's unique needs
- Proven track record of improving client revenue and online visibility
- Comprehensive services covering copywriting, consulting, and coaching
Associations and certifications
- Digital Marketer
- Dan Kennedy Certified Copywriter for Info-Marketers
- AWAI Circle of Success
- Professional Writers' Alliance
What people say
Help your business grow
Strategies were right on point
Strong writer and great ideas
Increased online visibility
Timely and cost-effective
Services
Copywriting
Our copywriting services craft compelling web content, sales pages, and email campaigns designed to engage audiences and drive conversions. We specialize in SEO-optimized website copy, social media posts, and lead-generating materials that align with your brand voice. With expertise in direct response techniques, our team ensures your messaging resonates with ideal customers while improving search engine visibility and conversion rates.
Consulting
Marketing consulting services provide expert guidance on digital strategy, including website audits, content planning, and product launch frameworks. We help businesses develop data-driven marketing plans tailored to their specific goals. Our approach combines industry certifications with practical experience to deliver actionable recommendations that improve campaign effectiveness and long-term business growth.
Coaching
Personalized coaching programs teach entrepreneurs how to implement effective marketing strategies through hands-on training and mentorship. We provide tools and frameworks for creating successful campaigns while offering ongoing support. This service empowers business owners to build internal marketing capabilities while receiving expert feedback on implementation challenges.
Social Media Management
Comprehensive social media services create engaging content strategies across platforms to build brand awareness and customer relationships. We develop customized posting schedules, create platform-specific content, and implement engagement tactics that drive follower growth. Our approach focuses on converting social interactions into business opportunities while maintaining consistent brand messaging.
Email Marketing
Email marketing solutions design automated campaigns and newsletter systems that nurture leads and retain customers. We create targeted email sequences, develop lead magnets, and optimize subscriber engagement strategies. By combining persuasive copywriting with segmentation techniques, our services help businesses maximize customer lifetime value through effective inbox communication.
People
Michele Peterson
Agency Director
Michele Peterson is a certified direct response copywriter and marketing consultant with 15+ years of business experience. She holds Digital Marketer certifications in copywriting, content marketing, and email strategy, along with Dan Kennedy training for info-marketers. Her background includes print journalism, customer service leadership, and running a family business.
Questions
What online marketing services do you offer?
We provide copywriting, consulting, and coaching services covering website content, email campaigns, social media strategies, and sales funnel optimization.
How can you help small businesses with limited budgets?
Our 'Done With You' membership offers training and tools for businesses that want expert guidance while implementing marketing strategies internally.
Do you work with clients outside local areas?
Yes, we serve clients globally through virtual consultations and digital marketing implementation that doesn't require geographic proximity.
What makes your agency different from others?
Our combination of direct response copywriting expertise, multiple industry certifications, and practical business experience creates uniquely effective marketing solutions.
How do you measure marketing success?
We track improvements in website traffic, lead conversion rates, email engagement metrics, and overall revenue growth from implemented campaigns.
Can you help with both strategy and implementation?
Yes, we offer full-service support from planning through execution, or can provide strategic guidance while you handle implementation.
