Business Details
23 Years
experience
Award-Winning Healthcare Marketing Agency
Barnes Agency is a full-service strategic healthcare advertising, marketing, and public relations firm that delivers exceptional results for our clients. With our headquarters in West Virginia and Nashville, we bring over two decades of specialized expertise in healthcare marketing to support organizations in achieving their goals. Our leadership team combines more than 100 years of collective experience in corporate marketing, offering a unique perspective that stems from our own experience as former clients. Founded in May 2003 by Jeffrey M. Barnes, our agency was established to address a critical regional need for healthcare-focused marketing expertise. Starting exclusively in healthcare, we have expanded our capabilities to serve diverse sectors including non-profits, legal, banking, tourism, retail, manufacturing, education, and university athletics.Our proven ability to develop powerful, results-driven campaigns has earned us over 600 regional and national awards through service to more than 150 healthcare clients. We maintain a strong commitment to community support, annually increasing our philanthropic efforts to benefit the regions we serve. While rooted in tradition, we continuously evolve to incorporate the latest digital techniques and strategic approaches to healthcare marketing. Our work speaks for itself through award-winning videography, creative services, and comprehensive marketing strategies that drive patient volume. As we look to the future, we are actively expanding our reach to bring our expertise to new locations across the nation.
Services
Advertising
Marketing
Public Relations
Video Production
Graphic Design
Web Design
Social Media
Digital Marketing
SEO Services
Details
- Year established: 2003
Highlights and features
- We have over 20 years of experience in healthcare marketing.
- Our team has more than 100 years of combined marketing experience.
- We have received over 600 regional and national marketing awards.
- We offer nationally recognized video production services.
- Our team understands healthcare marketing from a client perspective.
What people say
National quality work
Significantly enhanced brand
Outstanding service quality
Drive business results
Award-winning expertise
Services
Advertising
Our advertising experts create compelling campaigns across all traditional platforms including television, radio, newspaper, billboard, digital, email, and direct mail. These comprehensive advertising solutions help healthcare organizations reach new patient prospects and enhance their brand image through impactful messaging. Our award-winning approach combines strategic planning with creative execution to deliver measurable results for hospitals and healthcare providers.
Marketing
We specialize in strategic marketing grounded in market research and aligned with client goals and objectives. Our approach goes beyond guesswork, focusing on data-driven strategies that deliver tangible outcomes for healthcare organizations. With over two decades of experience, we develop comprehensive marketing plans that leverage both traditional and digital channels to achieve maximum impact for our healthcare clients.
Public Relations
Our public relations team secures valuable media coverage through earned media opportunities that complement traditional advertising efforts. We leverage our extensive media contacts to obtain feature stories that amplify our clients' messages and enhance their visibility. This strategic PR approach helps healthcare organizations build credibility and trust while reaching wider audiences through third-party validation.
Video Production
Our award-winning video production team has earned over 400 regional and national awards for creating impactful healthcare content. From commercials to documentaries, our videos combine technical excellence with compelling storytelling to engage audiences and strengthen brand messaging. With three Addy Best of Show awards and numerous Silver Telly awards, we deliver high-quality video content that drives results for healthcare clients.
Graphic Design
Our veteran design team creates visually compelling materials that go beyond aesthetics to drive client revenue and engagement. We focus on results-driven creative solutions that maintain national quality standards while aligning with specific business objectives. Our graphic design services support comprehensive marketing campaigns across print and digital platforms to enhance brand visibility and patient engagement.
People
Jeffrey M. Barnes
Chairman
With 30 years of nationally-recognized marketing experience, Jeffrey founded Barnes Agency in 2003 and has led it to receive over 600 industry awards. His expertise spans both non-profit and for-profit hospital marketing, bringing a unique client perspective to healthcare marketing strategies.
Susan Miller Barnes
President & CEO
As President and CEO, Susan leads the agency's strategic direction with extensive experience in healthcare marketing and a proven track record of delivering measurable results for clients across various healthcare sectors.
Questions
What industries does Barnes Agency specialize in?
While we work across various sectors, our core expertise lies in healthcare marketing, serving hospitals, medical centers, and healthcare organizations nationwide.
How long has Barnes Agency been in business?
Barnes Agency was founded in May 2003 by Jeffrey M. Barnes and has been specializing in healthcare marketing for nearly two decades.
What marketing services do you offer?
We provide comprehensive marketing services including advertising, public relations, video production, graphic design, web design, social media management, and digital marketing strategies.
Can you serve clients outside of West Virginia?
While headquartered in West Virginia and Nashville, we serve healthcare clients nationwide and are actively expanding our reach to other locations across the United States.
What sets your agency apart from competitors?
Our unique client perspective, combined with over 100 years of collective marketing experience and a track record of over 600 industry awards, distinguishes our approach to healthcare marketing.
Do you work with different types of healthcare organizations?
Yes, we work with diverse healthcare clients including hospitals, medical centers, clinics, sports medicine institutes, and non-profit healthcare organizations across the country.
