Business Details
19 Years
experience
Your Strategic Marketing Partner in Asheville
Marketing Outpost is a full-service marketing strategy company dedicated to empowering small to midsize independent businesses. With over 15 years of experience in the Asheville area, we specialize in aligning our clients' unique cycles and seasonal needs with tailored marketing solutions. Our team provides comprehensive services including general marketing consulting, digital and content marketing, advertising strategy development, and proprietary social media toolkits. We operate with a 'Marketing Now' agile approach, prioritizing actionable results over theoretical plans. Our boutique-style model allows us to maintain a high-value, low-volume client base, ensuring focused attention on each project.We leverage a vetted network of creative professionals to address specialized campaign requirements. Our proprietary PowerBoost Social platform delivers customized social media strategies designed to outperform competitors. We serve businesses and nonprofits across western North Carolina, emphasizing measurable outcomes through advanced analytics and strategic content creation. Our team's diverse expertise spans human resources, operations, web development, and creative storytelling. We maintain physical offices in Asheville while serving clients through flexible in-person and virtual engagement models.
Services
Marketing Consulting
Digital Marketing
Social Media Strategy
Advertising Development
Content Creation
Web Support
Photography Services
Videography
Graphic Design
Marketing Research
Details
- Year established: 2007
Highlights and features
- We offer 15+ years of Asheville-specific marketing expertise
- Our agile approach delivers actionable results within client timelines
- Proprietary PowerBoost Social toolkit provides competitive social media advantages
- Boutique model ensures personalized attention for each client
- Vetted network of creative professionals supports specialized campaign needs
Services
Marketing Consulting
Our marketing consulting services provide tailored strategies that align with your business cycles. We analyze market trends, develop customized plans, and implement solutions that adapt to seasonal demands. Our experienced consultants help businesses navigate complex marketing challenges while maintaining compliance with industry regulations.
Digital Marketing
We create comprehensive digital marketing campaigns that combine content creation, email marketing, and search engine optimization. Our team develops engaging blogs, manages social media platforms, and produces video content to enhance online visibility. We focus on measurable outcomes through analytics-driven strategies.
Social Media Strategy
Our PowerBoost Social toolkit delivers customized social media solutions for businesses. We develop content calendars, train staff on best practices, and implement advanced analytics to track performance. Our approach ensures consistent brand messaging across multiple platforms while maximizing engagement.
Content Creation
We produce high-quality visual and written content including professional photography, videography, and graphic design. Our team creates compelling marketing materials that tell your brand's story while maintaining regulatory compliance. Services include product photography, promotional videos, and social media assets.
Web Support
Our web support services include website maintenance, content updates, and technical troubleshooting. We ensure your online presence remains current and functional through regular updates and optimization. Our team provides ongoing support for content management systems and digital marketing integrations.
People
Mari Peterson
Marketing Strategist and Founder
Marketing trailblazer with 15+ years of Asheville experience. Former corporate administrator for top regional law and accounting firms. Combines strategic thinking with a network of marketing professionals to deliver tailored solutions for local businesses.
Jenn Gordon
Marketing Generalist and Project Manager
Creative marketing professional with diverse industry experience. Specializes in audience targeting and customized campaign development. Uses sociological insights to understand consumer behavior patterns and implement effective marketing strategies for small businesses.
Jess Menezes
Marketing Creative and Social Media Maven
Professional videographer and storyteller who transitioned from nutrition content creation to business marketing. Develops authentic video content that showcases business personalities and stories through engaging social media formats.
Luciano Menezes
Web Design & Content Coordinator
Former hospitality industry professional turned web developer. Handles social media scheduling, video posting, and web support. Combines technical skills with creative approach to digital marketing solutions for local businesses.
Liisa Andreassen
Content Writer
Experienced content writer with background in copywriting for major brands. Creates clear, effective business messaging across multiple industries. Combines writing expertise with market research and PR experience to deliver impactful content solutions.
Questions
What marketing services do you specialize in?
We offer comprehensive marketing consulting, digital content creation, social media strategy, advertising development, web support, and photography services tailored to local businesses.
How do you adapt to different business cycles?
Our agile 'Marketing Now' approach creates flexible strategies that align with your seasonal needs and business cycles through regular strategy adjustments.
What is PowerBoost Social?
PowerBoost Social is our proprietary toolkit combining customized social media training, staff support, and advanced analytics to help businesses outperform competitors.
Do you work with nonprofits?
Yes, we serve both for-profit and nonprofit organizations, helping them increase engagement, donations, and community impact through targeted marketing strategies.
How do you measure campaign success?
We use platform-specific analytics tools to track KPIs like engagement rates, conversion metrics, and ROI, providing regular performance reports to clients.
What areas do you serve?
We primarily serve Asheville, Hendersonville, Weaverville, and surrounding western North Carolina communities with both in-person and virtual services.
