Business Details
20 Years
experience
Your Trusted Partner for PR and Digital Marketing Solutions
Founded in 2006, Write2market has established itself as a pioneering force in public relations and content marketing. Our team combines deep industry expertise with innovative strategies to position clients as industry leaders. With a proprietary Triple A Industry Leadership Methodology, we focus on delivering measurable results through media relations, thought leadership, and digital marketing campaigns. Our experience spans over 15 years, during which we've helped growth-stage companies achieve global recognition. We specialize in high-tech, healthcare technology, retail technology, and energy sectors, serving clients across 40+ countries. Our approach integrates strategic storytelling with data-driven tactics to maximize lead generation and brand visibility. Recognized as a Top 10 Agency for Startups in the U.S., we maintain a strong reputation for delivering impactful PR solutions.Our team's extensive background in journalism, marketing, and technology enables us to create compelling narratives that resonate with target audiences. We prioritize client success through transparent communication, tailored strategies, and continuous adaptation to industry trends. With offices in Atlanta's Sweet Auburn district, we combine local insight with global reach to drive meaningful business outcomes.
Services
Public Relations
Content Marketing
Digital Marketing
Media Relations
Lead Generation
Thought Leadership
Brand Strategy
Video Storytelling
Event Marketing
Social Media
Details
- Year established: 2006
Highlights and features
- We have over 15 years of experience in tech public relations and content marketing
- Our proprietary Triple A Industry Leadership Methodology delivers proven results
- We secure media placements in top-tier publications like Forbes and TechCrunch
- Our team includes former journalists and industry experts with global experience
- We specialize in high-impact PR strategies for growth-stage technology companies
What people say
Drives quality leads
Media placements in top publications
Strategic content development
Industry leadership positioning
Successful campaign execution
Services
Public Relations
Our public relations services create industry leadership positioning through strategic media outreach and thought leadership campaigns. We secure placements in top-tier publications while building brand authority through executive visibility. Our approach combines traditional PR with digital marketing to maximize impact for technology companies seeking market differentiation.
Content Marketing
We develop comprehensive content strategies that drive engagement and lead generation through targeted storytelling. Our team creates thought leadership content that positions clients as industry experts while supporting sales enablement through strategic messaging. Our approach integrates SEO and multi-channel distribution for maximum reach and impact.
Media Relations
Our media relations expertise secures coverage in major publications like Forbes and TechCrunch through personalized journalist relationships. We develop compelling narratives that resonate with target audiences while creating ongoing media opportunities. Our team tracks results to ensure measurable business impact from every media placement.
Lead Generation
We implement data-driven lead generation strategies that combine content marketing with targeted outreach. Our approach focuses on nurturing prospects through valuable content while aligning marketing efforts with sales objectives. We create measurable lead pipelines that directly support business growth and revenue goals.
Thought Leadership
We help executives establish personal brands as industry experts through speaking engagements and bylined articles. Our team develops strategic content that showcases domain expertise while creating award-winning campaigns. This approach builds credibility and differentiates clients in competitive markets through authentic leadership positioning.
People
Jean-Luc Vanhulst
President
With 25+ years in tech entrepreneurship, Jean-Luc leads strategic direction at Write2market. He pioneered the company's metrics-driven approach to PR and content marketing after selling his software company in 2010.
Paul Snyder
Vice President, Healthcare
Paul brings 15 years of communications expertise to healthcare technology clients. His background includes fundraising leadership at Mercer University and strategic marketing for healthcare startups, combining business acumen with industry-specific knowledge.
Marilyn Gerber
Media Relations
As a veteran PR professional, Marilyn has secured media coverage in Bloomberg, Forbes, and The Wall Street Journal. She specializes in B2B programs for tech and healthcare companies, leveraging extensive journalist relationships to create impactful media strategies.
Casey Stokes
Senior Account Executive
Casey combines marketing expertise with business development experience from Atlanta startups. He manages client relationships and strategic initiatives, bringing practical insights from helping companies through fundraising and growth phases over his 12-year career.
Steve Lashley
Brand Strategist and Copywriter
With 20+ years in brand strategy, Steve develops compelling messaging for B2B clients across multiple industries. His expertise in simplifying complex concepts has helped major corporations like UPS and Allscripts build strong market positions through effective communication strategies.
Questions
What industries does Write2market specialize in?
We focus on technology sectors including healthcare technology, retail technology, energy technologies, and high-tech companies at growth stages.
How does Write2market measure PR campaign success?
We track media placements, lead generation metrics, and industry recognition while aligning results with specific business objectives like sales growth and brand positioning.
What makes your approach different from other PR agencies?
Our proprietary Triple A Industry Leadership Methodology combines access to decision-makers, strategic awareness campaigns, and targeted award recognition for measurable business impact.
Can you help with international PR efforts?
Yes, we serve clients in over 40 countries with headquarters ranging from Paris to Ft. Lauderdale through our global media network and localized strategies.
How do you develop thought leadership content?
We extract executive expertise through strategic interviews, then create multi-channel content including bylines, speaking engagements, and award submissions that position leaders as industry experts.
What types of companies benefit most from your services?
Growth-stage technology companies seeking to establish market leadership through strategic PR, content marketing, and media relations that drive measurable business outcomes.
