Business Details
21 Years
experience
Your Trusted B2B Lead Generation Partner
Wind River Marketing was founded in 2005 with a mission to help businesses target the right audience, deliver timely messages, and maximize marketing ROI. Our team of 40+ US-based sales agents brings over a decade of B2B experience, combining advanced technology and intelligent call routing to connect clients with decision-makers. We specialize in telemarketing, appointment setting, and digital marketing, offering tailored strategies that align with client goals and budgets.Our incentive-based pay system drives productivity while weekly call reports and pipeline tracking ensure transparency. With a 93% client retention rate, we focus on building long-term partnerships through proven results, including increased lead generation, brand awareness, and revenue growth across commercial industries like HVAC, fire protection, and security.
Services
B2B Telemarketing
Appointment Setting
Digital Marketing
SEO Services
Content Marketing
Details
- Year established: 2005
Highlights and features
- We employ 40+ US-based sales agents with 10+ years of B2B experience.
- Our incentive-based pay system boosts client ROI by aligning compensation with performance.
- We provide weekly call reports and pipeline tracking for full transparency.
- Our technology ensures high email delivery rates and 150+ calls per hour.
- We serve nationwide with local market expertise in major US cities like Denver and Chicago.
What people say
High quality leads
Increased web leads
Strong client retention
Revenue growth
Dedicated support
Services
B2B Telemarketing
Our B2B telemarketing services connect commercial businesses with decision-makers through targeted outreach. Using advanced call routing and trained US-based agents, we generate qualified leads and drive sales conversions. Clients benefit from higher email delivery rates and 150+ calls per hour.
Appointment Setting
We specialize in scheduling meetings between clients and qualified leads through personalized outreach. Our team manages lead qualification, customized messaging, and calendar coordination to maximize sales team productivity and shorten sales cycles.
Digital Marketing
Our digital marketing services combine SEO, content creation, and data-driven strategies to boost online visibility. We develop tailored campaigns that align with client goals, focusing on organic traffic growth and lead generation for commercial industries.
SEO Services
We improve organic search rankings through keyword research, on-page optimization, and technical audits. Our SEO strategies increase website traffic and lead generation by aligning content with user intent and search engine algorithms.
Content Marketing
Our content marketing creates authoritative blogs, web copy, and downloadable guides to engage target audiences. By combining SEO best practices with industry-specific insights, we help clients build thought leadership and nurture leads through valuable information.
People
Travis Petersen
Founder
Travis Petersen founded Wind River Marketing in 2005 after a successful career in sales and marketing. With over 20 years of industry experience, he leads strategic initiatives that combine technology and personalized outreach to deliver lead generation solutions.
Questions
What industries do you specialize in?
We focus on commercial building services including HVAC, fire protection, security, and cleaning industries. Our team understands these sectors' unique challenges to deliver targeted lead generation solutions.
How do you ensure lead quality?
Our lead qualification process includes detailed vetting criteria, personalized outreach scripts, and ongoing performance tracking to ensure prospects match client ideal customer profiles before scheduling appointments.
What technology do you use?
We utilize advanced CRM systems, intelligent call routing software, and analytics platforms to optimize outreach efficiency, track campaign performance, and ensure high email deliverability rates for clients.
How are your sales agents trained?
All agents undergo industry-specific training for each vertical we service, with minimum 10 years of B2B sales experience. We focus on clear English communication and objection-handling techniques tailored to commercial sectors.
Do you offer reporting?
Yes, we provide weekly and monthly call reports showing all activity metrics, conversion rates, and current sales pipeline data to track campaign effectiveness and ROI.
What locations do you serve?
We operate nationwide across the United States and Canada, with specialized expertise in major markets including Denver, Los Angeles, Chicago, and New York City.
