Business Details
Your Premier Experiential Marketing Partner
NewScope Marketing has been a leader in experiential marketing for over two decades. Our company specializes in creating impactful events, custom-built vehicles, and innovative data capture solutions tailored to Fortune 500 companies and major brands. With a dedicated team of professionals, we deliver high-ROI campaigns through experiential marketing, sponsorship activation, and retail programs. Our state-of-the-art software streamlines lead management, ensuring clients receive actionable data within 24 hours. We pride ourselves on long-term partnerships, exemplified by our 16-year collaboration with Ford Motor Company, where weve activated over 250 events annually.Our seasoned team combines creative design with technical expertise to execute custom solutions, from small activations to large-scale festivals. Backed by decades of combined experience, we prioritize client needs while maintaining a commitment to quality and innovation. Our custom fabrication shop produces unique marketing vehicles that capture attention and drive brand engagement. We continuously adapt to industry trends, offering bilingual brand ambassadors and trending promotional giveaways. Our dedication to excellence has solidified our reputation as a trusted partner in the marketing industry.
Services
Event Production
Brand Ambassadors
Data Capture
Custom Vehicles
Marketing Software
Highlights and features
- We offer 20+ years of experience in experiential marketing for Fortune 500 clients.
- Our company-owned assets handle events of any scale nationwide.
- We provide 24-hour data acquisition and segmentation for immediate lead follow-up.
- Our team includes bilingual brand ambassadors for diverse audience engagement.
- Custom vehicle fabrication enhances brand visibility at events nationwide.
What people say
Exemplary commitment
High value solutions
Ideal brand representation
Creative expertise
Timely execution
Services
Event Production
We design and execute custom experiential marketing events, from small retail activations to large-scale festivals. Our services include venue selection, logistics coordination, and interactive display creation. Clients benefit from our 20+ years of expertise in delivering high-impact brand experiences that drive consumer engagement and measurable ROI.
Brand Ambassadors
Our trained brand ambassadors enhance consumer interactions at events through product demonstrations and data collection. Available in bilingual formats, they specialize in lead generation and audience engagement. This service ensures brands connect effectively with diverse demographics, improving campaign success rates and customer retention.
Data Capture
Our proprietary software captures and filters consumer data in real time, eliminating false entries and automating follow-up emails. Clients receive segmented, actionable leads within 24 hours. This system improves sales team efficiency and ensures accurate measurement of event marketing ROI through reliable analytics.
Custom Vehicles
We fabricate custom-built vehicles for brand promotion, including specialty trucks and interactive displays. Our in-house team designs vehicles that attract attention and serve as mobile marketing platforms. These units create lasting impressions at events while providing functional spaces for product demonstrations and consumer engagement.
Marketing Software
Our software suite optimizes event data analysis and campaign management. Features include real-time lead tracking, customizable reporting, and CRM integration. This technology empowers clients to make data-driven decisions, improving campaign effectiveness and maximizing return on marketing investments through actionable insights.
People
Brad Snyder
Co-Founder
With over two decades of leadership in experiential marketing, Brad Snyder co-founded NewScope Marketing and has driven its growth into a trusted partner for Fortune 500 companies. His strategic vision focuses on client-centric solutions and innovative event execution.
Penny Snyder
Co-Founder
Penny Snyder brings extensive industry expertise to NewScope Marketing as co-founder. She oversees operational excellence and team development, ensuring the company maintains its reputation for quality delivery and customer satisfaction through her leadership of the client services division.
Questions
What types of events does NewScope Marketing Marketing specialize in?
We specialize in experiential marketing events, including product launches, festivals, retail activations, and sponsorship programs tailored to Fortune 500 companies.
How does NewScope Marketing ensure data quality for client campaigns?
Our proprietary software filters false information in real time and segments leads for immediate follow-up, ensuring 98% data accuracy within 24 hours of capture.
Can NewScope Marketing accommodate multilingual audiences at events?
Yes, we provide bilingual brand ambassadors fluent in Spanish and English to effectively engage diverse demographics at marketing events nationwide.
What geographic areas does NewScope Marketing serve?
We operate nationwide with a focus on major metropolitan areas, supporting clients like Ford Motor Company at over 250 events annually across the United States.
How are custom marketing vehicles designed and built?
Our in-house fabrication team with 100+ combined years of experience designs and constructs custom vehicles from concept to completion in our dedicated manufacturing facility.
