Business Details
25 Years
experience
Trusted Chicago PR & Marketing Agency | SHERMAN Communications
SHERMAN communications & marketing is a Chicago-based public relations and marketing agency with a 22-year track record of delivering senior-level expertise and innovative solutions. Our approach combines holistic problem-solving, industry-specific knowledge across healthcare, renewable energy, technology, and more, and a commitment to client growth. We specialize in media relations, strategic planning, crisis management, and digital communications, serving business owners, entrepreneurs, and executives seeking authentic partnerships.Our team's proven ability to craft compelling narratives and secure placements in top-tier media like The Wall Street Journal and CNN underscores our dedication to measurable results. Client testimonials highlight our responsiveness, creativity, and ability to exceed expectations through tailored strategies that align with organizational missions.
Services
Media Relations
Strategic Planning
Social Media
Corporate Communications
Crisis Management
Marketing Communications
Website Development
Research Services
Public Affairs
Spokesperson Training
Details
- Year established: 2001
Highlights and features
- 22-year track record of proven PR strategies
- Cross-industry expertise in healthcare, tech, and renewables
- Customized solutions for business-critical challenges
- Award-winning media relations with placements in top-tier outlets
- Client-centric approach with hands-on executive involvement
Associations and certifications
- DesignRush
What people say
Exceeded our goals
Fantastic service
Tremendous results
Exceptional media coverage
Highly responsive team
Services
Media Relations
Our media relations specialists develop targeted outreach strategies to secure placements in national and industry-specific publications. We craft compelling narratives that align with client objectives while building relationships with key journalists. Services include press release creation, media training, and crisis communications support. Clients benefit from our proven track record of securing coverage in outlets like The Wall Street Journal and CNN.
Strategic Planning
We create customized strategic plans that analyze competitive landscapes and identify growth opportunities. Our process includes brand positioning, audience segmentation, and tactical implementation roadmaps. Clients receive actionable recommendations for achieving business objectives through integrated communications. This service ensures alignment between marketing efforts and organizational goals.
Social Media Management
Our team develops platform-specific content strategies that enhance brand visibility and audience interaction. Services include social media audits, campaign execution, and analytics reporting. We focus on creating meaningful conversations that build customer loyalty. Clients gain access to customized content calendars and performance optimization strategies.
Crisis Management
We develop proactive crisis response plans and provide real-time support during emergencies. Services include vulnerability assessments, message development, and media response protocols. Our team trains clients on handling difficult situations while protecting brand integrity. Clients benefit from our experience managing crises for healthcare providers and renewable energy companies.
Corporate Communications
We help organizations align internal and external communications through employee engagement strategies. Services include newsletter development, executive communications, and culture surveys. Our approach ensures consistent messaging across all stakeholder groups. Clients receive tools to improve workplace satisfaction and brand ambassadorship.
People
Jason Sherman
Founder & CEO
With 22 years of PR experience, Jason has led award-winning campaigns for Fortune 500 companies and startups. Recognized by DesignRush as a top B2B marketing expert, he specializes in healthcare and renewable energy communications. His strategic approach combines media relations expertise with business growth insights.
Questions
What industries does SHERMAN specialize in?
We focus on healthcare, renewable energy, technology PR, financial services, and nonprofit communications with tailored strategies for each sector.
How do you measure PR campaign success?
We track media placements, brand sentiment analysis, website traffic increases, and lead generation metrics aligned with client objectives.
Can you handle crisis communications?
Yes, we develop proactive crisis plans and provide real-time response support with a proven framework for reputation protection.
Do you work with startups?
We specialize in helping emerging companies build brand awareness through strategic media outreach and growth-focused communications.
What's your approach to social media?
We create platform-specific strategies that combine content marketing with audience engagement analytics for measurable business impact.
