Business Details
18 Years
experience
Expert Marketing Consulting in Beverly, MA
Founded in 2008, Purple Diamond is a boutique marketing consulting firm dedicated to empowering small and mid-sized businesses with strategic growth solutions. Our expertise spans business strategy, market development, and sales execution, helping clients rapidly transform ideas into actionable results. We specialize in crafting clear brand identities, designing effective marketing plans, and leveraging social media to expand digital reach. With over 15 years of experience in TV, radio, and digital media, our founder Charlene St.Jean brings deep industry knowledge to every client engagement. We prioritize personalized service, combining customized strategy sessions with ongoing coaching to ensure businesses stay competitive. Our commitment to local economic growth is reflected in our work with the Greater Beverly Chamber of Commerce and numerous community initiatives. By maintaining a finger-on-the-pulse approach to market trends, we help clients identify opportunities, refine their messaging, and achieve measurable success.
Services
Marketing Consulting
Social Media Training
Brand Development
Media Buying
Marketing Coaching
Logo Design
Promotional Products
Website Development
TV Advertising
Radio Advertising
Details
- Year established: 2008
Highlights and features
- 15+ years of experience in marketing and media industries
- Customized strategies for business growth and brand development
- Specialized social media marketing and training programs
- Proven track record with hundreds of local businesses
- Deep understanding of North Shore market dynamics
What people say
Knowledgeable staff
Helped grow business
Excellent strategic advice
Social media experts
Professional and reliable
Services
Marketing Consulting
Our marketing consulting services help businesses develop effective growth strategies through market analysis, competitive research, and customized action plans. We work closely with clients to identify opportunities, refine messaging, and implement tactics that drive measurable results. With expertise in both traditional and digital marketing channels, we provide strategic guidance to help businesses of all sizes achieve their objectives.
Social Media Training
We offer personalized social media training programs that teach businesses how to effectively use platforms like Facebook, LinkedIn, and Instagram. Our training includes strategy development, content creation, and best practices for engagement. Clients receive hands-on instruction and customized resources to build their social media capabilities and maintain consistent online presence that drives customer interaction.
Media Buying
Our media buying services help clients maximize advertising ROI through strategic placement in TV, radio, and digital channels. We leverage industry relationships to negotiate competitive rates while ensuring optimal audience targeting. With expertise in both traditional and modern media platforms, we create integrated campaigns that combine creative development with data-driven placement decisions to achieve clients' marketing objectives efficiently.
Brand Development
We help businesses establish strong brand identities through comprehensive development services including logo design, messaging strategy, and visual identity systems. Our approach focuses on creating consistent brand experiences across all touchpoints, from marketing materials to digital platforms. We work with clients to define their unique value proposition and translate it into compelling brand assets that resonate with target audiences and support long-term business growth.
Marketing Coaching
Our marketing coaching provides ongoing support to help business owners develop their marketing skills and implement effective strategies. Through regular sessions, we offer personalized guidance on market positioning, customer engagement, and performance measurement. Clients gain valuable insights into marketing trends and practical tools to improve their marketing efforts while receiving accountability and encouragement to stay focused on achieving their business goals.
People
Charlene St. Jean
Marketing Consultant & Coach
Charlene St. Jean is a senior marketing professional with extensive experience in social media marketing, advertising, and strategic planning. She founded Purple Diamond in 2008 after achieving success as a TV advertising sales executive. Charlene combines practical business experience with marketing expertise to help small and mid-sized companies grow through effective branding and digital strategies.
Questions
What marketing services does Purple Diamond offer?
We provide marketing consulting, social media training, brand development, media buying, logo design, promotional products, and website development services tailored to small and mid-sized businesses.
How can Purple Diamond help my business grow?
We create customized marketing strategies, improve brand visibility, enhance digital presence through social media, and provide ongoing coaching to help businesses achieve measurable growth and competitive advantage.
Do you work with businesses outside the Beverly area?
While based in Beverly, MA, we serve clients throughout the North Shore region and Boston area, with some services available remotely for businesses in other locations.
What is your pricing for marketing consulting?
Our marketing consulting services start at $250 per month, with customized packages available based on specific business needs and goals.
Can you help with social media marketing?
Yes, we offer comprehensive social media services including strategy development, content creation, staff training, and account management across major platforms like Facebook, LinkedIn, and Instagram.
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